2024年4月中国包联网品牌包装大会在上海举行。

本次大会针对疫情后的消费市场与品牌各阶段与包装创新及品牌赋能等多元话题展开。

由亚洲四十余名嘉宾分三天为到场的来宾和客户/厂家/供应商们进行深度剖析和交流。

潘艺夫受邀出席本次分享大会，并分享主题《用全局视角做商业设计》，分享内容包含IFPD历年来的部分经典案例结合主题配合当下经济形势作出详细分析。提出当下品牌的重要布局：战略要稳/定位要准/品类要深/营销要狠。为品牌持续赋能是IFPD潘艺夫全案设计实验室长久以来的规划，从策略/设计/营销三大端口找准最初的差异化特点在变化多端的市场经济下博得头筹。

China Internet Brand Packaging Conference held in Shanghai in April 2024。

This conference aims at various topics such as the stages of consumer market and brand after the epidemic, packaging innovation and brand empowerment.

More than 40 guests from Asia will conduct in-depth analysis and exchanges for the guests and customers / manufacturers / suppliers in three days.

YIfu Pan was invited to attend the sharing conference and shared the theme "Business Design from a Global Perspective". The sharing content included some classic cases of IFPD over the years to make a detailed analysis in line with the current economic situation. Put forward the important layout of the current brand: strategy should be stable / positioning should be accurate / category should be deep / marketing should be ruthless. Continuously empowering the brand is the long-standing plan of the IFPD Pan Yifu Design Lab, which finds the initial differentiation from the three major ports of strategy / design / marketing and wins the first place in the ever-changing market economy.

在PKG AWARDS 2024颁奖环节，IFPD设计作品荣获金奖，奖项对于我们是前进路上的动力，更是我们不断创新服务的见证。在未来的日子我们将继续以最优的状态保持前行并为品牌持续赋能。

In the PKG AWARDS 2024 award session, IFPD design works won the gold medal, which is not only a driving force for us to move forward, but also a witness to our continuous innovation of services. In the days to come, we will continue to move forward in an optimal state without the continuous empowerment of the brand.